TV5 and ABS-CBN have signed a five-year content agreement that further solidifies their partnership that promises to deliver premier TV entertainment to Filipino audiences.
From L-R: ABS-CBN Head of Finance Operations, Catherine C. Lopez, ABS-CBN Chief Operating Officer, Ma. Socorro V. Vidanes, ABS-CBN Chief Partnership Officer, Roberto V. Barreiro, ABS-CBN President & CEO, Carlo L. Katigbak, ABS-CBN Chairman, Manny L. Lopez, MediaQuest Holdings Chair, Manuel V. Pangilinan, TV5 President, Guido R. Zaballero, MediaQuest Holdings President & CEO, Jane Jimenez-Basas, PLDT Head of Business Transformation, Victorico P. Vargas, TV5 CFO, Pierre Paul S. Buhay
The deal enables TV5 and ABS-CBN to continue providing top-rated programs during the weekday, weekend, and Sunday primetime slots. Established favorites such as FPJ’s “Batang Quiapo,” “The Iron Heart,” “Dirty Linen,” and “The Tale of Nokdu” will keep delighting weekday audiences. Weekend and Sunday slots are set to be filled with “Everybody Sing” and “ASAP Natin ‘To”, respectively.
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Aside from this content agreement, TV5 and ABS-CBN are collaborating in a co-production deal for two new afternoon soaps – Pira Pirasong Paraiso and Nagbabagang Damdamin – which are set to launch in July as part of TV5’s reinforced Hapon Champion block. This is the first of many projects as part of their commitment to creative collaboration.
From L-R: ABS-CBN Head of Finance Operations, Catherine C. Lopez, ABS-CBN Chief Partnership Officer, Roberto V. Barreiro, ABS-CBN Chief Operating Officer, Ma. Socorro V. Vidanes,ABS-CBN President & CEO, Carlo L. Katigbak, ABS-CBN Chairman, Manny L. Lopez, MediaQuest Holdings Chair, Manuel V. Pangilinan, TV5 President, Guido R. Zaballero, MediaQuest Holdings President & CEO, Jane Jimenez-Basas, PLDT Head of Business Transformation, Victorico P. Vargas, TV5 CFO, Pierre Paul S. Buhay
“We are committed to deliver content that the Filipino viewers enjoy. ABS-CBN is a valuable partner that will enable TV5 to bring compelling content and innovative shows that Filipinos will love,” TV5’s president and CEO, Guido R. Zaballero said.
This continued partnership between TV5 and ABS-CBN underscores TV5’s commitment to delivering diverse, captivating content and upholds its pledge to quality programming for Filipino audiences nationwide.
