Renowned for her exquisite bridal and Chinese-inspired gowns, fashion designer Hannah Kong has ventured into the world of ready-to-wear fashion with the launch of her first-ever Pop-Up store at SM Aura Premier. Known for her meticulous craftsmanship and elegant designs, Hannah Kong is now making her signature style accessible to a broader audience with a collection of beautifully crafted dresses, tops, and skirts perfect for special occasions.
![Hannah Kong Launches First Pop-Up Ready-to-Wear Store at SM Aura Premier 1 Hannah Kong pop-up store](https://www.wheninmanila.com/wp-content/uploads/2024/08/Photo-1-1-200x300.jpg)
Hannah Kong
“Iโve always believed that every woman deserves to feel beautiful, whether sheโs walking down the aisle or attending a special event,” says Hannah Kong. “With this ready-to-wear collection, I wanted to create pieces that embody the same elegance and craftsmanship of my custom designs, but in a way that is more accessible for everyday wear.”
The Pop-Up store showcases a diverse range of ready-to-wear pieces that stay true to Hannah Kongโs aesthetic while being reasonably priced. From chic dresses that exude sophistication to versatile tops and elegant skirts, each piece embodies the designer’s attention to detail and commitment to quality. Whether youโre attending a wedding, a corporate event, or a night out, this collection offers stylish options for every occasion.
![Hannah Kong Launches First Pop-Up Ready-to-Wear Store at SM Aura Premier 2 Hannah Kong pop-up store](https://www.wheninmanila.com/wp-content/uploads/2024/08/Copy-of-SHARED-Cover-Collage-x2-25-2-300x156.png)
Featuring sharp tailoring and innovative fabrics, the collection is for those who seek to make a statement while exuding confidence and style.
The launch event was well-attended, drawing an impressive crowd of media personalities, fashion enthusiasts, and prominent members of Manila society. The event highlighted the brandโs evolution from custom bridal gowns to a more accessible yet equally elegant ready-to-wear collection, marking a significant milestone in Hannah Kongโs journey as a designer.
![Hannah Kong Launches First Pop-Up Ready-to-Wear Store at SM Aura Premier 3 Hannah Kong pop-up store](https://www.wheninmanila.com/wp-content/uploads/2024/08/Photo-19-200x300.jpg)
Mitch Garcia-Arce, Nympha Valencia, Marissa Fenton and Connie Haw was seen shopping at the store
With this pop-up, Hannah Kong continues to build her reputation as one of the countryโs most sought-after designers, now expanding her influence into the ready-to-wear market while maintaining the sophistication and grace that her brand is known for.
For more information, visit Hannah Kong at SM Aura Premier or followย https://www.instagram.com/hannahkong/ for the latest updates on her collections.
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